13 Must Do's forDirect Response Television Fundraising

As soon as your television spot hits the airwaves, you’re live. Be ready! And now, with advancements in technology and the prevalance of cable channels, DRTV is more cost-effective than ever before. Read CharityEngine's "13 Must Do's for Direct Response Television" to learn what you need to be prepared for when running a direct response television campaign.

Learn how to be Television ready for:

  • Channel campaign & media buy attribution
  • High-volume/Primetime donation periods
  • Search engine optimize to measure TV-based lift
  • Monthly giving integration & management
  • Plus lot's more!
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